Close Window x

Frequently Asked Questions

Help Center Search

About Search Engines Articles

How do search engines list and rank sites?

Each search engine and directory has its own set of Web page ranking and listing...

What Is Pay-Per-Click Advertising?

Most major search engines display a combination of algorithmic (aka "organic") and...

What Is Invisible Text?

Because search engines easily detect regular keyword stuffing, some spammers have...

What is paid inclusion?

Paid inclusion is a search engine inclusion concept in which Web site owners are...

What is a doorway page?

A doorway page is an entry-point Web page built and optimized with the specific...

What is search engine optimization?

Search engine optimization is the process of building and refining Web pages in order...

Do search engines understand Flash?

Well-composed Flash animation can be visually stunning and might turn a Web page...

What are Meta tags?

Meta tags are HTML tags that contain Web page information, including title,...

How important are Meta tags?

The Title tag — technically not a Meta tag — remains a central part of...

How should I determine my keywords?

Generally, the keywords should mirror the site's overall topic and include a number of...

What is search engine spamming?

The term "search engine spamming" collectively describes a number of questionable...

What is cloaking?

Cloaking is the concept of delivering one — usually keyword-heavy — Web...

What are mirror pages?

Mirror Web pages are identical pages located at different domain names. While there...

What is Meta tag abuse?

Meta tag abuse involves deliberately placing misleading content in a Web page's Meta...

Why should I avoid using frames on my Web site?

Because search engines spiders cannot read the contents of Web sites that use...

What is meta search?

When performing a Web search a search engine will generally scan its own and sometimes...